What kind of headshot should a dentist use?

Dentists should use a warm, approachable headshot that builds patient trust. A natural smile, clean professional attire (white coat optional), and a neutral or office background work best. Avoid overly formal or stern expressions that might increase dental anxiety.

Should dentists wear a white coat in their headshot?

It depends on the context. White coats signal clinical authority on hospital or practice websites. For patient-facing marketing, a professional blazer or business attire often feels more approachable. Many dentists shoot both versions for different uses.

How important is a dentist's headshot for getting new patients?

Very important. Patients browse dental practice websites before booking. A professional, friendly headshot builds trust before the first appointment. Practices with professional team photos consistently report higher conversion rates from website visitors to booked appointments.

Dentist Headshots: What Patients Notice Before They Book an Appointment

Narkis.ai Team·February 18, 2026

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